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Maureen McFadden * Press Agent Maureen "Mo" McFadden is sole/soul owner of McFadden & McFadden Entertainment P.R. based in Santa Barbara. The public relations firm specializes in working closely with arts, non-profits, entertainment companies, organizations and businesses to create an overall image and/or design a publicity campaign. Loving the work she does is a big part of her success. In addition, McFadden has worked on both sides of the P.R. fence – as a writer and press agent – giving her a highly qualified approach to presenting stories to the media. In the past 17 years, McFadden & McFadden Entertainment P.R. has become the premiere entertainment P.R. firm in Santa Barbara. McFadden’s contacts in the media extend across the world. Working at the Cannes International Film Festival as Mediatek’s Director of Operations, (99-01) she oversaw the intern staff and was responsible for placing stories on the high tech entertainment firms exhibiting at the MITIC Pavilion. Partnered with Mediatek president Rex Weiner, as the foreign press team, they were very successful in placing breaking stories in all forms of media – from print to Internet to TV. McFadden's Current client roster includes: client roster rotates and has included and continues to serve in some cases: Andre Sobel River of Life Foundation, BOXTALES Theatre Company, The Festival of Fools, Timbers Supper Club, Magdalene Women, Santa Barbara Unit Recording for the Blind & Dyslexic (RFB&D) annual Record-a-Thon, Summer Solstice Celebration, and East/West Gallery; The Santa Barbara Bowl Foundation, Santa Barbara Int’l Film Festival (8 years), Santa Barbara International Wine Auction to benefit the Music Academy of the West, Santa Barbara Dance Theatre (12 years), Santa Barbara Polo & Racquet Club, and Genesis West Theatre Company, author and acting teacher Darryl Hickman, as well as fine artists Cynthia Wells, and Colette Gouin. Additional campaigns have been done for The Family School in Los Olivos, The First Tee Central Coast, Drama Dogs Theatre Company, Dr. Gloria Kaye, Fallen Heroes Last Wish Foundation, Shakespeare Santa Barbara, Santa Barbara Script Competition, MITIC* Pavilion, part of the Cannes International Film Festival, Italian Film Commissions, The Lobero Theatre Foundation for all show, corporate and educational aspects (‘92-‘02), Panto Productions, Cielo Foundation, and Milt Larsen for L.A’s Magic Castle once annual show “It’s Magic!” As a staff writer (1983-86) for The Hollywood Reporter in L.A., she inaugurated the column “People on the Move.” She also worked for the largest entertainment P.R. firm, Rogers & Cowan as well as the smaller 'boutique' publicity firm Hanson & Schwam. Some of her clients at the latter included Julie Andrews, Blake Edwards, Harold Robbins, Jimmy Komack and Jerry Goldsmith, to name a few. At R&C, she represented the TV shows "Gimme a Break," "Mr. Belvedere," and "Hour Magazine" along with countless pilots that were never picked up. Maureen is also a published photographer to On Location magazine, Santa Barbara News Press, Santa Barbara Magazine, Independent, MITIC & numerous polo websites. She hosted her own one-hour interview show on the local National Public Radio station KCLU-FM called “Backstage Pass” from January ‘98 through July ‘99. She also produced the weekly radio show “The Third Age,” with host Dr. Peter Brill, heard on KEYT-AM in 2002-03. Maureen is currently on the boards of The Rhythmic Arts Project (TRAP) (traponline.com) and BOXTALES Theatre Company (boxtales.org). She has served on the Board of Governors for Theatre LA, Board of the Irish American Historical Society (SB), Greater Santa Barbara Lodging Assn. and the Santa Barbara Conference & Visitors Bureau and Film Commission. She received an Independent Theatre Award in 1995 for her groundbreaking work in establishing the local Performing Arts League and publicizing it. She is a member of EPPS (Entertainment Publicists Professional Society) based in L.A. She serves as a guest speaker at the W.E.V. classes (Women’s Economic Ventures) on PR & Marketing since the organization began in the mid-90s as well as at several university and high school Career Days. Pro-Bono PR work done here in Santa Barbara includes: TRAP, BOXTALES Theatre Co., Santa Barbara Breast Resource Center, American Cancer Society, photographer Rhonda Gold, Digital Days (1999-2004), S.O.S./Share Our Strength, Foodbank of Santa Barbara, Contemporary Arts Forum, SB High School Dramatic Arts Department, Dos Pueblos H.S. Theatre Dept., and many more. While in L.A. she did pro bono PR for the Wildlife Waystation for more than five years, and two campaigns for LIFE/Love is Feeding Everyone. A Santa Barbara resident since 1989, “Mo” honors her son Eli as well as her late father, Edward McFadden, who was a public relations officer in WWII, by naming the firm McFadden & McFadden.
*MITIC = International Market for Innovations and Technology in Cinema
A complete list of clients and references are available upon request.
Maureen McFadden, President McFadden & McFadden Entertainment PR 21 E. Canon Perdido St. #205 Santa Barbara, CA 93101 (805)689-5053 cell (888) 463-0218 fax momcfadden@aol.com |
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